O2 is going to start offering home phone bundle deals to all current and new customers of its ADSL broadband packages in an attempt to capture a larger proportion of the home broadband market. This could look attractive since Tiscali broadband prices are set to rise now that TalkTalk has taken over the brand.
Beginning in March, O2 home broadband customers will be able to get a deal that adds the cost of a comprehensive home phone package to their monthly broadband bill.
O2 will be offering a selection of two different home phone tariffs, although there is nothing that you will not have seen before from other broadband providers. The basic package will offer unlimited calls to landline numbers in the UK during off-peak hours during the evening and weekend.
For a more comprehensive calling tariff, O2 broadband customers should choose the more expensive Anytime home phone package, which gives unlimited calls for UK landlines and 20 international destinations and to mobile numbers located in North America.
In a similar approach to the bolt-ons that it offers its broadband customers, O2 will be looking to offer additions to the home phone bundles, including the ability to divert, bar and block incoming calls. These low-cost services are designed to allow users to modify their package to suit their needs.
A spokesperson for O2 said that the company was creating the home phone packages for its broadband customers in order to build on its current brand beyond mobile and broadband into a complete array of communications services. This move is seen as the most important since O2 launched its home broadband service three years ago.
Simple Broadband’s Communication manager Simon Gerrard added that “with Tiscali being absorbed by TalkTalk and with Tiscali broadband prices increased for some of its former customers, the alternative offered by O2 could be an attractive money saving option.”
