Latest blog post: iPad 3G arrives on Friday

TalkTalk plans 4 way broadband bundles

TalkTalk could begin bundling in home phone, mobile phone and subscription TV services with its future broadband packages according to reports.

With four services included in a single monthly bill, TalkTalk would be competing directly with Virgin Media, which also offers quadruple deals. Virgin Media does, however, have the availability of cheap cable broadband on its side, but TalkTalk would be able to reach a wider audience with its proposed services.

It looks as though TalkTalk will being instigating its new plans for extensive broadband bundles once it has completely decoupled from The Carphone Warehouse, which will cease to own the provider as of the 29th of March this year.

With over four million broadband and home phone customers in the UK, TalkTalk is one of the most significant players in the market and it will probably be able to convert many of its existing customers over to its 4 way bundles when they arrive later in the year. At this time there is no official news as to what types of mobile phone packages might be made available, although they are certain to be competitive.

TalkTalk is busy on Project Canvas, which is its own attempt to unify and standardise the provision of digital television and catchup services via broadband connections. This could see it offering popular services such as the BBC iPlayer in the future.

The one barrier that TalkTalk faces when it comes to digital TV via broadband will be getting hold of commercial content. Subscription TV from Virgin Media and Sky is already established in this area and these firms could be unwilling to offer TalkTalk a slice of the action although the lure of a cheap cable broadband subscriber base may help.

Simple Broadband’s Communication Manager Simon Gerrard added “When TalkTalk brings its broadband bundles to the market, it could quickly win itself many new customers who are looking for a unified deal.”

0 Comments

There are no comments yet, why not be the first?

Add a Comment



* Required fields

Back to top